You’ll notice that when you send out emails to your subscriber list, your email service provider (such as MailChimp) requires that you include your physical address at the bottom of your emails. Why is that? Do you really have to provide your real physical address on email newsletters? Can you use a fake address? Press play on the podcast player below to learn the answer.
Thank you to Melissa Kaiserman of A Time for Everything for pointing me in the direction of the FTC rules on this topic.
To locate a PO Box near you, use the USPS website.